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Whitepaper
17 Sep 2024

What we didn't know about minerals – a consumer study about mineral perception

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As a leading manufacturer of organic minerals, Jungbunzlauer performed a consumer study with more than 1,400 participants in order to better understand consumer knowledge, perceptions and preferences in respect of minerals. The survey provides insights from the USA, the UK and Germany into consumer opinions of minerals in supplements, fortified beverages and food. This fact sheet describes the results of the study, allowing our customers to exploit the insights for a more targeted marketing of products that contain organic minerals from Jungbunzlauer. 

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Jungbunzlauer

  • CH
  • 2022
    On CPHI since
  • 3
    Certificates
  • 1000 - 4999
    Employees
Company types
Manufacturer/Innovator
Primary activities
API Producer
Excipients Manufacturer
View company profile

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